FRAME BY FRAME
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Summer Update 2025
July 21, 2025
As summer moves along in full swing, covering the Bellingham Bells and wedding season picks up, I thought I was due for an update on myself and my video production business, Storm Hedman Films. Here, I’ll dive into the many changes I have faced recently and what’s to come for…
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What It Takes to Be a Creative Director: Lessons in Agility, Communication, and Collaboration
June 6, 2025
Stepping into the role of Creative Director for my Applied Integrated Marketing Communications class this quarter has been both a rewarding and eye-opening journey. I’ve learned that creative leadership isn’t just about having a vision, but about guiding a team through ambiguity, fostering collaboration, and constantly adapting to new…
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Crafting Stories That Stick: Essential Strategies for Content Creators in 2025
May 20, 2025
In today’s saturated digital landscape, content creators face a unique challenge: How do you make your work stand out and truly connect with your audience? Whether you’re producing videos, writing blog posts, or managing social channels, success depends on more than just creativity, it’s about mastering storytelling,…